Design And Implementation Of An Online System For Domestic Flight Customer Information Management System
Airline industry has always been famous for its continuous struggle: cutting costs, managing fluctuating demand, keeping up with tight quality requirements while trying to maintain superior services and satisfy needs of various customer groups. Customer satisfaction has been on very low levels for decades. According to American Customer Satisfaction Index, airline industry scores lowest out of 47 other industries. However, the demand for air transportation has been stable and despite current economic crisis and such events as September 11, the growth reached 7.8% in 2011 (Datamonitor, 2011). In this struggling environment, airlines are forced to shift their focus towards customer oriented service quality (Chang &Yeh, 2002).
It is extremely important for carriers not only to understand the perception of passengers of their service offerings, but as well find out what customers expect from the services (Chen & Chang, 2005) and what kind of services customers consider most important. In the airline industry, services are composed of very complex mix of intangibles as the airlines sell not physical objects but performances and experiences (Gursoy et al., 2005). Thus, service quality is a key to attract and keep loyal customers (Liou&Tzang, 2007; Chang &Yeh, 2002). This project views service experience as a process, starting with a search for a ticket and ending with post-flight services. All the steps a customer is taking during air transportation are listed and discussed. Service quality is created on each step of the process, and it is important to understand the customer preferences and expectations from the services. Evaluation of customer expectations based on two to five key quality requirements and analyzed using statistical methods to understand its relative importance to a target customer group chosen for a survey.
The Title Page should be the first section of your project “Design And Implementation Of An Online System For Domestic Flight Customer Information Management System”, providing essential details like the project title, your name, your supervisor’s name, the institution, and the submission date. After that, the Abstract offers a brief summary of your project, touching on its purpose, methods, results, and conclusions in 150-300 words. The Acknowledgments section is where you can thank those who supported your research, such as your supervisor, peers, or organizations that provided resources.
Next, the Table of Contents organizes the Design And Implementation Of An Online System For Domestic Flight Customer Information Management System by listing its chapters and sections, along with page numbers for easy reference. The List of Figures and List of Tables help guide readers to specific visual elements like graphs, charts, or tables included in the document. There should also be an Abbreviations and Glossary section to explain any specialized terms or acronyms, making the content clearer to readers unfamiliar with the technical language.
The main body of the Design And Implementation Of An Online System For Domestic Flight Customer Information Management System should start with the Introduction, which provides background information, outlines the research problem, states your objectives, and gives a brief overview of your research methods. Following that, the Literature Review offers an in-depth look at previous research relevant to your project, identifying gaps your study aims to address. The Methodology section then explains the research design, tools, and data collection methods you used to conduct the project and analyze the data.
In the Results and Discussion section, you present your findings and discuss them in relation to the Design And Implementation Of An Online System For Domestic Flight Customer Information Management System research questions or objectives, often using tables or charts to help explain the data. The Conclusion summarizes the key results, discusses their implications, and suggests possible directions for future research. You may also include recommendations based on your findings, offering practical advice for improvements or applications. Finally, the Design And Implementation Of An Online System For Domestic Flight Customer Information Management System project should include a References or Bibliography section to list all the sources you cited, as well as Appendices for any additional material. A Statement of Originality is often included to confirm the authenticity of your work